Vision, Mission & Values

Our Vision

By 2030, the Penn State Smeal College of Business will be a top-five public business school.

Our Mission

A leader in business education and research, we make meaningful impacts on society by:

• Providing extraordinary education with a global perspective and real-world application
• Producing the highest caliber research that informs and inspires ethical, sustainable, and innovative business practices
• Partnering with and preparing learners for lifelong success
• Building and promoting a culture of integrity, diversity, service, and sustainability 

Our Values

At Penn State, a set of core values guides the conduct and everyday actions of community members. These values include:

• Integrity: We act with integrity and honesty in accordance with the highest academic, professional, and ethical standards.
• Respect: We respect and honor the dignity of each person, embrace civil discourse, and foster a diverse and inclusive community.
• Responsibility: We act responsibly, and we are accountable for our decisions, actions, and their consequences.
• Discovery: We seek and create new knowledge and understanding, and foster creativity and innovation, for the benefit of our communities, society, and the environment.
• Excellence: We strive for excellence in all our endeavors as individuals, an institution, and a leader in higher education.
• Community: We work together for the betterment of our University, the communities we serve, and the world.