Smeal Zine

Welcome to the Smeal Zine!

Here's the latest issue of SMEAL Zine, a monthly electronic magazine designed to keep alumni and friends in touch with the latest news and information from Penn State's Smeal College of Business' nationally ranked programs and world-renowned research centers.

INTERNET PAID PLACEMENT STRATEGIES
A recent study co-authored by Hemant Bhargava and Juan Feng of the Department of Management Science & Information Systems gives gatekeepers on the World Wide Web insights about paid placement strategies. Read about the findings online at www.smeal.psu.edu/news/releases/apr02/pdplace.html

NEW LOOK FOR THE WEBSITE
Smeal College's website has a new look. The new Internet website was developed jointly by Smeal and IBM, and a few of the site's new features include customer focused content, updated news features, a calendar of events, and user-friendly navigation. Visit our new site at www.smeal.psu.edu/news/releases/apr02/newsite.html

BONUSES BENEFIT DIVERSITY
Eleven members of the Minority MBA Association recently pledged part of their signing bonuses to the "Vernis Welmon Endowment For MBA Minority Affairs And International Programs. " The $16,000 will help defray the cost of graduate education for future graduate students. Meet the second-year MBA students online at www.smeal.psu.edu/news/releases/apr02/vwelmon.html

STUDENTS TAKE HONORS
A team of second-year Smeal College MBA students took first place in the 19th Annual Rutgers University MBA Case Competition, held April 7-9 in Atlantic City, New Jersey. And two teams of undergraduate students from Smeal College of Business and the College of the Liberal Arts placed second and third in the recent regional competition of the annual "HR Games." Meet the students online at www.smeal.psu.edu/news/releases/apr02/mbafirst.html and www.smeal.psu.edu/news/releases/apr02/hrgames.html

E-COMMERCE LAW TOPIC OF TWO NEW BOOKS
Two forthcoming books by John W. Bagby, Professor of Business Law, will provide an understanding of the major legal issues confronting cyberspace and e-commerce. Bagby authored "e-Commerce Law: Issues for Business," which integrates traditional law with the emerging law of cyberspace. In addition, Bagby co-authored the forthcoming, "The Legal and Regulatory Environment of e-Business: Law for the Converging Economy," with F. William McCarty of Western Michigan University. More information on the books is available online at www.smeal.psu.edu/news/releases/apr02/bagby.html

MARKETING THE BRAND CALLED YOU
More than one million undergraduate students around the nation will receive their diplomas this spring, and enter the job market. Faculty Adviser Andrew Bergstein shares insights and job search strategies in a recent essay that has appeared in newspapers throughout Pennsylvania. The advice is online at www.smeal.psu.edu/news/releases/apr02/mktgbran.html

BUILDING MOMENTUM CONTINUES
Our alumni and friends continue to astound us with their unfailing support. Construction of a new building for Smeal College has received a $2 million boost from alumnus Ric Struthers and his wife, Sharon, of Greenville, Del. Learn more about the gift online at www.smeal.psu.edu/news/releases/mar02/struther.html

RANKINGS UPDATE
The 2003 edition of U.S. News & World Report's "Best Graduate Schools" ranks the Smeal College MBA Program 43rd overall, tied for 18th among public universities. Accounting and Production/Operations management were ranked 22nd and 23rd, respectively, in their specialty areas. Read more about the rankings online at www.smeal.psu.edu/news/releases/apr02/mbarank.html

CLASS NOTES
For information on your classmates and other Smeal alumni, visit Class Notes at http://www.smeal.psu.edu/alumni/classnotes.html. You can contribute to the section online at Submit Content.

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