PENN STATE EXECUTIVE PROGRAMS

Applying new knowledge to real problems for measurable results.

Josh McHugh

CEO, Attention Span Media
Cofounder, Fanatical

Josh joined Attention Span Media in 2008 and has helped transform it from a digital production company to an award-winning audience development agency serving clients in the hospitality and entertainment industries, including Kennedy Space Center, Silver Oak Cellars, Delaware North Companies, Hulu, 19 Entertainment, AOL, Alloy, Yosemite National Park and Zynga.

Josh and the Attention Span team recently launched Fanatical, a SaaS audience-development platform.

Josh's experience at the intersection of technology, media and business began at Forbes Magazine, where he chronicled the 
brainiacs and billionaires behind the turn-of-the-century tech upheaval.

Before joining Attention Span, Josh was a contributing editor at Wired Magazine and a writer for Vanity Fair, Outside, and shelfloads of other publications. He has also worked as a copywriter for advertising juggernauts Wieden + Kennedy and Goodby, Silverstein & Partners. He graduated from Yale in 1992 with a B.A. in English.