Degree in Business Administration - Marketing
The goal of the Ph.D. program in Marketing is to prepare doctoral students to become productive researchers and teachers at top research universities. Students work closely with our faculty to identify areas of research interest and may choose to specialize in one or more of the three core areas of marketing: 1) consumer behavior, 2) marketing management and strategy, and 3) marketing models and quantitative methods. To learn more about the Smeal Ph.D. program in Marketing, please visit the following links:
Program Overview – orient yourself to the core areas of marketing at Smeal
Faculty Research and Scholarly Activity – find out more about the research achievements of our faculty
Ph.D. Program in Depth – learn more details about what getting a Ph.D. entails
Applications and Admissions – learn about the application and admission process
Frequently Asked Questions – if you don’t see your question here, feel free to contact us
For more information about the Ph.D. program in Marketing, please contact:
Professor Lisa E. Bolton
Ph.D. Program Coordinator
Department of Marketing
Smeal College of Business
The Pennsylvania State University
441 Business Building
University Park PA 16802-3603
Telephone: 814-865-4175
Fax: 814-865-3015
E-mail: boltonle@psu.edu