Research Forum To Examine 'The Next Enterprise'
The Center for Digital Transformation at Penn State's Smeal College of Business will hold its semiannual Research Forum on May 13 and 14 on Penn State's University Park campus.
Research Forum To Examine 'The Next Enterprise'
UNIVERSITY PARK, PA (May 5, 2008) – The Center for Digital Transformation at Penn State's Smeal College of Business will hold its semiannual Research Forum on May 13 and 14 on Penn State's University Park campus.
Speakers from Ernst & Young, Gartner, LiquidPlanner, and Penn State will discuss "The Next Enterprise" at the forum, which will take place in Smeal's Business Building. Executives from such leading organizations as AT&T, Deutsche Bank, Ernst & Young, IBM, Microsoft, SAP, Verizon, WPP, and Xerox are expected to attend.
Sessions will be devoted to examining the changes to organizations driven by powerful combinations of demographics, technology, and cultural changes.
"We'll be paying attention to the new ways people can and do organize, both to work and to interact," says John Jordan, executive director of the Center for Digital Transformation. "These new connections are embodied in such phenomena as Facebook, the global search for talent, and the use by terror networks of extremely nontraditional operational models, and they're all helping reshape the traditional enterprise."
For more details and registration information for the Spring Research Forum, contact Heather Weikel at hweikel@psu.edu or 814-865-5671.
REPORTERS & EDITORS: For more information, please contact Wyatt DuBois in the Smeal College of Business Media Relations Office at 814-863-3798 or wed112@psu.edu.
Penn State's Smeal College of Business offers highly ranked undergraduate, MBA, executive MBA, Ph.D., and executive education opportunities to more than 5,500 students at all levels. Featuring academic departments of accounting, finance, marketing, insurance and real estate, management, and supply chain and information systems, the college is also home to major research centers such as the Center for Supply Chain Research, the Institute for the Study of Business Markets, the Center for Digital Transformation, the Farrell Center for Corporate Innovation and Entrepreneurship, the Center for Global Business Studies, and the Center for the Management of Technological and Organizational Change.
