Smeal Professors Pen Eighth Edition Of Supply Chain Textbook
South-Western Cengage Learning has published the eighth edition of Supply Chain Management: A Logistics Perspective, a textbook coauthored by five supply chain academics, including two professors at Penn State's Smeal College of Business.
Smeal Professors Pen Eighth Edition Of Supply Chain Textbook
UNIVERSITY PARK, PA (July 31, 2008) – South-Western Cengage Learning has published the eighth edition of Supply Chain Management: A Logistics Perspective, a textbook coauthored by five supply chain academics, including two professors at Penn State's Smeal College of Business.
The book is the work of Smeal's John J. Coyle and Robert A. Novack, along with Edward J. Bardi of the University of Toledo, Brian Gibson of Auburn University, and C. John Langley of the Georgia Institute of Technology.
Four of the book's authors have received at least two degrees from Penn State. Coyle and Novack both hold bachelor's and master's degrees from Smeal. Langley holds an M.B.A. and a Ph.D. from Smeal. And Bardi, who was also a visiting professor at Smeal, holds a bachelor's, master's, and doctoral degree from Penn State.
This latest edition of their book features 16 chapters that are new or significantly revised, as well as vignettes at the beginning of each chapter that introduce students to the chapter's topics through familiar real-world companies, people, and events.
The text demonstrates a practical application of supply chain management through applied examples that provide students with hands-on managerial experience of the chapter's topics. Revised and expanded sections throughout the book help students relate technological developments to supply chain management concepts and logistics practices. Short cases at the end of each chapter allow readers to build their knowledge chapter by chapter.
Coyle is professor emeritus of business administration and director of corporate relations for Smeal's Center for Supply Chain Research and Novack is associate professor of supply chain and information systems.
Supply Chain Management: A Logistics Perspective is available nationwide at college bookstores and online at Amazon.com.
REPORTERS & EDITORS: For more information, please contact Wyatt DuBois in the Smeal College of Business Media Relations Office at 814-863-3798 or wed112@psu.edu.
Penn State's Smeal College of Business offers highly ranked undergraduate, MBA, executive MBA, Ph.D., and executive education opportunities to more than 5,500 students at all levels. Featuring academic departments of accounting, finance, marketing, insurance and real estate, management, and supply chain and information systems, the college is also home to major research centers such as the Center for Supply Chain Research, the Institute for the Study of Business Markets, the Center for Digital Transformation, the Farrell Center for Corporate Innovation and Entrepreneurship, the Center for Global Business Studies, and the Center for the Management of Technological and Organizational Change.
