February 2007
Media Coverage: February 2007
Dow Jones Newswire, 02/27/2007—J. Edward Ketz, associate professor of accounting, is quoted regarding principles-based accounting. "In Hidden Financial Risk, a 2003 accounting book published after the Enron scandal, Pennsylvania State University Prof. J. Edward Ketz wrote that principles-based accounting 'has one major prerequisite. It requires people who have principles. Given the events of the past year or so, that presumption is at least debatable.'" (House Votes For FASB, SEC Testimony On Accounting Complexity).
The Patriot-News, 02/25/2007—Fariborz Ghadar, director of the Center for Global Business Studies, comments on the need for businesses to compete internationally. "Many of the companies in Pennsylvania that have been locally oriented are now having to look outside and go through the same pain and pressure that Hershey is now facing," said Ghadar. (What Will Change Cost Hershey Co., Community?).
B to B Online, 02/23/2007—Article on a conference held by the Institute for the Study of Business Markets. "'The challenge we have as b-to-b marketers is to lead our firms to really
understanding the left brain impact of what we do—the emotional contact we have
with customers, the emotional impact of our brand, how to measure that and make
it better and stronger,' said Ralph Oliva, ISBM’s executive director." (Emotional Connection With Brand Is Important).
Minnesota Lawyer, 02/19/2007—Article mentions research by Linda Treviño, Franklin H. Cook Fellow in Business Ethics. "In a 2006 article, 'Academic Dishonesty in Graduate Business Programs: Prevalence, Causes and Proposed Action,' Professors Donald McCabe, Kenneth Butterfield and Linda Treviño undertook a survey of more than 5,000 business and nonbusiness graduate students at 32 colleges and universities in the United States and Canada." (Reputation Risk Management For Law Firms And Business Clients).
Asbury Park Press, 02/05/2007—Article mentions research by Donald Hambrick, Smeal chaired professor of
management. "Hambrick says there are many more narcissistic CEOs than there were three
decades ago, when the typical CEO was a steady Eddie. Contemporary CEOs are much
more likely to be flamboyant and view themselves as something akin to
celebrities, Hambrick says." (Corporate Executives Don't Like Criticism). This article also appeared in The Daily Record.
Inman News, 02/05/2007—Article on research by Abdullah Yavas, Elliott professor of business administration. "In the sample selected by Chang and Yavas, less than 15 percent paid points.
Borrowers are predisposed against an increase in their cash outlays at closing
for a benefit that will accrue in the future." (Paying Mortgage Points A Smart Investment). This article also appeared on several Web sites.
The Patriot-News, 02/04/2007—Smeal College is mentioned in an article about business courses dedicated to the gaming industry. (Colleges Wait To Start Courses).
IIE Solutions, 02/01/2007—Fariborz Ghadar, director of the Center for Global Business Studies, comments on the relationship between business and government. "During the next few decades, advancements in governance will unfold like the
domino effect—businesses will challenge governments to improve the rule of
law, governments will more tightly regulate corporate operations, and NGOs will
report to civil society on both business and country proceedings," according to
Ghadar. (It's All About Change).
Bankrate.com, 02/01/2007—Article on research by Abdullah Yavas, Elliott professor of business administration. "Yan Chang and Abdullah Yavas set out to describe consumers' behavior, not to give advice about whether one should pay discount points. Even so, their research can be boiled down to this: Think hard before you pay discount points, and if you do, don't hesitate to refinance." (Borrowers Seldom Score By Paying Points). This article was distributed by Scripps Howard and also appeared in the Austin American Statesman, Chicago Sun-Times, Orlando Sentineal, Seattle Post Intelligencer, and several other newspapers.
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