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April 2006

Media Coverage: April 2006

Chicago Tribune, 04/30/2006—Kenneth Lusht, dean, comments on his encounter with Smeal alumna Patricia Woertz. "After she gave the talk, there was another little reception, and, as near as I could tell, she remembered everyone's name. And most, like me, had never met her before," he said. "She's just incredible that way." (Skills Refined In Oil's Ranks).

The Baltimore Sun, 04/30/2006—Anthony Warren, Farrell Clinical Professor of Entrepreneurship, comments on the trend of entrepreneurs living close to other entrepreneurs. "It represents a growing lifestyle, one in which creative people converge on neighborhoods that have old homes with character, nearby shopping and other attributes that suit their busy way of life, said Anthony Warren ..." (How A City Neighborhood Represents A Generation Of Workers Out On Their Own).

Harrisburg Patriot-News, 04/30/2006—J. Edward Ketz, associate professor of accounting, comments on the increased number of students studying accounting. "People realized that it was a major that you can get a job in regardless of the economic conditions," Ketz said. "Even when a firm goes bankrupt, you need to have somebody do the financial statements." (The Numbers Are Up: Dependability Lures Students To Accounting).

BusinessWeek Online, 04/26/2006—Article on the importance of communications skills to b-school students mentions Smeal's communications and writing curriculum. "All Penn State freshmen take a seminar, with specific modules for Smeal College of Business students, on topics including diversity, leadership, and service. Among six writing assignments is a personal-reflection piece, designed to enhance creativity among students who may not be used to using their imaginations in this way." (Memo To Students: Writing Skills Matter).

Financial Times, 04/24/2006—News brief on the appointment of James Thomas as the next dean of Smeal. "Smeal College of Business has named James Thomas as its new dean. ... Thomas is currently dean of the College of Information Sciences and Technology at Pennsylvania State University and will take up his new role on July 1." (Smeal College Fills Empty Dean's Chair).

BusinessWeek Online, 04/24/2006—Day-in-the-life article by recent Smeal alumnus Chris Jeffery. "I believe that college is not about taking classes to get qualified for a job, but rather an opportunity to surround yourself with individuals who can help you achieve your lifetime goals. Smeal's professors and advisers were remarkable and provided us with much support." (Menus At Your Fingertips).

Pennsylvania Business Central, April 14-27, 2006—Ken Pasch, instructor in accounting and management, writes on leadership in an op-ed. "People fail to recognize that business roles offer unique challenges, can be quite varied, and are often not clearly defined. Many bosses are not aware of the different roles they have or the need to 'play' each role." (So, You Want To Be A Leader ...)

Philadelphia Business Journal, 04/14/2006—J. Edward Ketz, associate professor of accounting, writes in an op-ed that small, private businesses should be just as mindful as public corporations of accurate accounting. "Thankfully, most small business owners understand the importance of accurate books and ethical accounting. Some are even taking steps to ensure that their financial reporting is just as transparent as is required of their public counterparts by Sarbanes-Oxley." (Small Business Directors: Watch The Accounting).

Centre Daily Times, 04/13/2006—Article on Smeal Survivor. "The search for the Smeal College of Business sole survivor didn't go quite as planned. In the end, two men were left standing. Seniors Robert Dinkelspiel and Kevin Shah were named co-survivors after a nearly three-hour competition, including two tiebreaker rounds." (Smeal 'Survivor' Ends In Surprise Tie).

Pittsburgh Business Times, 04/07/2006—Dan Givoly, chair of the department of accounting, comments on the increased interest in accounting courses. Givoly "said the school's accounting program has seen a 50 percent increase in applications. In addition, there has been increased interest in internal auditing, and the university is considering adding classes in forensic accounting and expanding the university's curriculum to cover more internal auditing issues." (Scandals, Regulations Spark Hot Market For Internal Auditors). This article also appeared in five other BizJournals and on AccountingWeb.com.

Centre Daily Times, 04/09/2006—Daniel Kokini, senior finance student, details his trip to Washington in preparation for Smeal Survivor. "The students chosen to compete in Smeal Survivor have the opportunity to first travel to Washington to attend a seminar at the Center for Strategic and International Studies, a public policy research institute, more commonly known as a think tank." (Trip Gives Smeal Students Executive Insight).

The Wall Street Journal, 04/06/2006—Abdullah Yavas, Elliott Professor of Business Administration, comments on Google's and Craiglist's forays into real-estate listings. Yavas "says these sites may encourage an 'unbundling' of agents' services, with consumers paying for only the services they want, rather than a whole package." (Google, Craigslist Expand Into Real Estate). This article also appeared in the Chicago Sun-Times, Baltimore Sun, South Florida Sun-Sentinel, Arkansas Democrat-Gazette, Pittsburgh Post-Gazette, and on several Web sites.

Centre Daily Times, 04/06/2006—Marvin Goldberg, chair of the Department of Marketing, discusses materialism and youth. "'Balance is the key,' says Goldberg. Materialism is a value—and there is no problem as long as it remains in balance with other values like family, friendship, spirituality, health and the outdoors." (Probing Question: Does Materialism Harm Kids?).

Fort Wayne Journal Gazette, 04/03/2006—Fred Hurvitz, instructor of marketing, comments on Target's marketing of upscale pet food. "By developing a private-branded pet food, Target may be able to eventually develop a brand-loyal customer to their new proprietary product offering," said Hurvitz. "Since Target is most likely contracting a dog-food manufacturer to produce the product, the capital outlay is most likely minimal." (Fido Or Kitty Can Now Enjoy Target's Pricey Pet Food). This article originally appeared in March in the Star Tribune.

Montreal Gazette, 04/01/2006—Article on a paper by James Detert, assistant professor of management. "How safe do you feel when speaking up in a meeting? Barring shyness, are you concerned if you say something that the boss doesn't like, it will hinder your career? A surprising number of people do, according to research by professors Amy Edmondson and James Detert." (Fear Of Speaking Up Common). This article also appeared in Canada's National Post, Calgary Herald , and Vancouver Sun.

SmartPros.com, April 2006—J. Edward Ketz, associate professor of accounting, writes in his column about the SEC's fining of Tyco. "Tyco consented to pay a $50 million penalty. But who is really paying this fine? The real payers are the investors of Tyco. So this raises the question—why should the investors get ripped off twice?" (Tyco Investors Get Ripped Off Again ... This Time By The SEC).

SmartPros.com, April 2006—J. Edward Ketz, associate professor of accounting, writes in his column about the accounting troubles at General Motors. "It is interesting that all of the errors were initially in favor of the company's position. One might expect that if these errors were purely accidents or oversights, then they would have a normal distribution. Some errors should be favorable and some would be unfavorable." (General Motors Revved Up Its Accounting).

Pennsylvania Business Central, March 31-April 13, 2006—Article profiles Smeal alumnus and Board of Visitors member Matthew Schuyler, executive vice president of Capital One, coinciding with his trip to Smeal to speak with MBA and undergraduate students. (Capital One's EVP Returns To Penn State).

CollegeBound Teen, March/April 2006—Article on student-managed investment funds highlights the success of Smeal's Nittany Lion Fund. "This particular portfolio isn't funded by the school's endowment, however—its money comes from 44 real-life individual investors who have entrusted their personal money to the students' investing instincts." (Investment Instincts: Should You Be Trusted With Your School's Endowment Money?).

Marketing Management, March/April 2006—Four separate articles mention the Institute for the Study of Business Markets.

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