The following samples of experimental economics at work in the world of business are drawn from virtually every area of business research.
Review some specific examples of LEMA Experiments in Interfaces: Experimental economics in practice .
Al Roth of Harvard Business School uses experiments and game theory to tackle issues in internet auction design, labor market matching (e.g., the AMA resident matching program) and strategic learning.
The FCC commissioned an experiment to "wind tunnel" the design of its next band-with auction.
Jason Shogren is the Stroock Professor of Natural Resource Conservation and Management in the department of Economics and Finance, University of Wyoming. Laura Taylor is the director for the Center for Environmental and Resource Economic Policy, North Carolina State University and a professor in the department of Agricultural and Resource Economics.
Keith Murnighan, Kellogg School, Northwestern, uses experiments as part of his investigations in negotiation and interpersonal relations.
Shyam Sunder, Yale School of Management, uses experiments to study a variety of market related research problems in accounting and finance.
Hewlett-Packard's information dynamics laboratory studies the relationship between local actions and the global behavior of large systems.
John Ledyard, Cal Tech, and his colleagues have done wind tunnel tests for Sears Logistics.
David H. Reiley, University of Arizona, pioneered auction experiments done on the internet.
Dan Ariely, Sloan School of Management, does novel marketing experiments.
David Cooper and Bob Slonim, two experimentalists at Weatherhead School of Management, Case Western Reserve work on a wide range of business issues, ranging from cooperative behavior to industrial organization.
Uri Gneezy, University of California at San Diego, studies behavioral decision making and is an experimental economist.