Stage Gate Seminar: Generating Breakthrough New Product Ideas
Course offering from Stage Gate, Inc. in alliance with ISBM entitled Generating Breakthrough New Product Ideas to be held in Philadelphia, PA on June 10 - 11, 2008. Special discount for ISBM members.
Generating Breakthrough New Product Ideas
June 10—11, 2008
Philadelphia, Pennsylvania
A steady stream of good ideas to feed the Idea-to-Launch process is a vital component of
a successful product innovation program. Yet many firms admit they don't have a system
in place and for the most part rely on 'chance'. What you may not know is that even a basic ideation program can yield results. The trick is to keep it simple, yet effective—few but meaningful methods suited to best leverage your firm's capabilities, unique products and industries.
Attend this seminar led by Dr. Cooper on June 10-11 in Philadelphia, Generating Breakthrough New Product Ideas. You will learn how to design an effective idea capture system that screens for new product winners, early in the process.
You also learn the top 18 ideation methods used by leading companies including VOC, open innovation and disruptive technology, and discover how effective and ineffective they really are.
Register here for the Generating Breakthrough New Products Ideas seminar.
Be sure to use the code ISBM10 for your discount!
