Marketing Engineering: Computer-Assisted Marketing Analysis and Planning (Revised 2nd Edition)

by Gary L. Lilien, Arvind Rangaswamy
Softcover Edition (2004) with CD-ROM
Trafford; Revised 2nd Edition, ISBN: 1412022525
Dimensions (in inches): 1.25 x 10.00 x 8.00

Business Market Management: Understanding, Creating, and Delivering Value (2nd Edition)

by James C. Anderson, James A. Narus
Hardcover - 480 pages (2004)
Prentice Hall; ISBN: 0130451878
Dimensions (in inches): 1 x 9.5 x 7.25

Net Ready: Strategies for Success in the E-conomy

by Amir Hartman, John Sifonis, John Kador, John Chambers
Hardcover - 314 pages 1 edition (January 2000)
McGraw-Hill; ISBN: 0071352422
Dimensions (in inches): 1.37 x 9.33 x 6.33

Competitors: Outwitting, Outmaneuvering, and Outperforming

by Liam Fahey
Hardcover - 400 pages (October 1998)
John Wiley & Sons; ISBN: 0471295620
Dimensions (in inches): 1.72 x 6.47 x 9.59

The Sources of Innovation

by Eric Von Hippel
Paperback Reprint edition (July 1994)
Oxford Univ Press; ISBN: 0195094220

Product Leadership: Creating and Launching Superior New Products

by Robert Gravlin Cooper
Paperback - 336 pages (October 1999)
Perseus Books; ISBN: 0738201561
Dimensions (in inches): 0.88 x 9.16 x 6.08

Concurrent Marketing: Integrating Product, Sales, and Service

by Frank V. Cespedes
Hardcover - 307 pages (October 1995)
Harvard Business School Press; ISBN: 0875844448
Dimensions (in inches): 1.16 x 9.50 x 6.36

Portfolio Management for New Products

by Scott J. Edgett, Elko J. Kleinschmidt, Robert Gravlin Cooper
Hardcover - 230 pages (May 1998)
Perseus Pr; ISBN: 0201328143
Dimensions (in inches): 0.89 x 9.47 x 6.36

Winning at New Products: Accelerating the Process from Idea to Launch

by Robert Gravlin Cooper
Paperback - 358 pages 2nd edition (September 1993)
Perseus Pr; ISBN: 0201563819
Dimensions (in inches): 0.98 x 9.17 x 6.14

Electronic Commerce: A Manager's Guide

by Ravi Kalakota, Andrew B. Whinston (Contributor)
Paperback - 431 pages 2 edition (December 1996)
Addison-Wesley Pub Co; ISBN: 0201880679
Dimensions (in inches): 0.70 x 9.22 x 6.27

E-Business: Roadmap for Success (Addison-Wesley Information Technology Series)

by Ravi Kalakota, Marcia Robinson, Don Tapscott
Paperback - 378 pages 1 edition (June 1999)
Addison-Wesley Pub Co (C); ISBN: 0201604809
Dimensions (in inches): 0.72 x 7.34 x 9.62

New Rules for the New Economy: 10 Radical Strategies for a Connected World

by Kevin Kelly
Paperback - 192 pages (October 1999)
Penguin USA (Paper); ISBN: 014028060X
Dimensions (in inches): 0.44 x 8.03 x 5.32

Out of Control: The New Biology of Machines, Social Systems and the Economic World

by Kevin Kelly
Paperback Reprint edition (May 1995)
Perseus Pr; ISBN: 0201483408
Dimensions (in inches): 1.39 x 9.24 x 6.16

Net Gain: Expanding Markets Through Virtual Communities

by John Hagel, Arthur G. Armstrong
Hardcover - 239 pages (March 1997)
Harvard Business School Press; ISBN: 0875847595
Dimensions (in inches): 1.04 x 9.54 x 6.38

The Innovator's Dilemma

by Clayton M. Christensen
Hardcover - 225 pages (June 1997)
Harvard Business School Press; ISBN: 0875845851
Dimensions (in inches): 0.98 x 9.49 x 6.47

Customers.Com: How to Create a Profitable Business Strategy for the Internet and Beyond

by Patricia B. Seybold (Contributor), R. T. Marshak
Hardcover - 360 pages (November 1998)
Times Books; ISBN: 0812930371
Dimensions (in inches): 1.08 x 9.37 x 6.26

Information Rules: A Strategic Guide to the Network Economy

by Carl Shapiro, Hal R. Varian
Hardcover - 352 pages (November 1998)
Harvard Business School Press; ISBN: 087584863X
Dimensions (in inches): 1.32 x 9.50 x 6.65

Working Knowledge: How Organizations Manage What They Know

by Thomas H. Davenport, Laurence Prusak, Lawrence Prusak
Hardcover - 224 pages (December 1997)
Harvard Business School Press; ISBN: 0875846556
Dimensions (in inches): 0.96 x 9.54 x 6.52

Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge

by Geoffrey A. Moore
Paperback - 244 pages Reprint edition (August 1999)
HarperCollins (paper); ISBN: 0887308244
Dimensions (in inches): 0.67 x 7.94 x 5.28

The New Marketing Paradigm: Integrated Marketing Communications

by Don E. Schultz, Stanley I. Tannenbaum, Rober Lauterborn, Robert F. Lauterborn
Hardcover - 240 pages (March 1998)
NTC Publishing Group; ISBN: 0844233633
Dimensions (in inches): 0.97 x 9.31 x 6.35