ISBM Resource Shelf

ISBM Fellows

• The ISBM Fellows Resource for Members
  
  

ISBM Perspectives Series

• Business Marketing 'Straight Up' (.pdf 86Kb) *Acrobat
• New Product Development Expert Cooper Sounds the Alarm (.pdf 149Kb) *Acrobat
• Know Thy Customer (.pdf 41Kb) *Acrobat
• A Conversation on ROMI (.pdf 78Kb) *Acrobat
  
  

ISBM Publications of Interest

• 2010 ISBM Trends Study
  
• 2005-2007 ISBM Trends Study (.pdf 41Kb) *Acrobat
  
  

ISBM Publication Archive

• ISBM Audio Insights Series - Podcasts with Business-to-Business Thought Leaders
  
• ISBM Bookshelf
  
• Key Articles
  
• ISBM Business Marketing Webinar Series
• ISBM Marketplace Newsletters
• "The Business Web" Articles by Ralph Oliva
• ISBM Members Meeting and Conference Summaries

ISBM Research Publication Archive

• Working Series Research Papers
• Published Articles by Author (.pdf 28Kb) *Acrobat
• Published Articles by Year (.pdf 29Kb) *Acrobat
• Published Articles with Abstracts (.pdf 113Kb) *Acrobat

Media Partners

• BtoB Magazine
  
• Sales and Marketing Management ( Free Subscription for ISBM)

Associations, Events

• American Marketing Association
• Arizona State Center for Services Leadership
• Business Marketing Association
• Commercial Development and Marketing Association
• Georgia State Center for Business and Industrial Marketing
• INFORMS, Institute for Operations Research and the Management Sciences
• Teradata Center for Customer Relationship Management

Penn State Resources

• eBRC—eBusiness Research Center
• Executive Education—Penn State Smeal: Executive Programs
• MBA—Penn State Smeal: MBA Program
• Marketing—Penn State Smeal: Department of Marketing
• SMEAL: Business at Penn State—Home Page
• Harvesting Customer Value
• Marketing Engineering