Penn State Smeal Institute for the Study of Business Markets: ISBM's 1997 Business Marketing Doctoral Support Award Competition: Winners
The ISBM provides financial support for up to five Ph.D. dissertations for candidates in accredited doctoral programs. The 1997 individual award winners of these dissertation funds are presented.
1997 Doctoral Support Award Winners
The winners in the seventh annual ISBM Business Marketing Doctoral Support Award Competition are listed below.
Joseph P. Geunes of Penn State, "Using Transactional Data to Improve Channel Coordination."
Annie H. Liu of Georgia State University, "Examining the Role of Customer Value, Customer Satisfaction, and Perceived Switching Costs: A Model of Repurchase Intention for Business-to-Business Services."
Mitrabarun Sarkar of Michigan State University, "Partnering Orientation: An Investigation of the Construct, its Antecedents, and Outcomes."
Timothy M. Smith of Penn State, "Effectiveness of Trade Show Efforts Toward Channel Intermediaries and Their Effects on Personal Selling Activities."
Anne Stringfellow of the University of Florida, "Managing Team Diversity to Achieve Knowledge Integration: The Effective Use of Cross-Functional Teams in New Product Development."
We received a total of twenty-nine proposals from which the five winners were selected. For information about the competition, email the ISBM at ISBM@psu.edu or visit the web site for Current Competition Information .
Back to ISBM Business Marketing Doctoral Support Award Winners
