ISBM Working Papers 2006
This page can be accessed only by ISBM member firms who have previously assigned user names and passwords. It is the entry to a searchable data base of about 200 working papers. Full text of most papers is also available.
ISBM Working Papers 2006
Our online research database contains working papers supported by the ISBM. They are available as Adobe Acrobat documents. Best viewed with Acrobat Reader 5.05 or higher.
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| 1-2006 | Ujwal Kayande, Arnaud De Bruyn, Gary Lilien, Arvind Rangaswamy, Gerrit Van Bruggen, "The Effect of Feedback and Learning on DSS Evaluations." |
| 2-2006 | Kartik Kalaignanam, Venkatesh Shankar, Rajan P. Varadarajan, "Asymmetric New Product Development Alliance: Win-Win or Win-Lose Partnership?" |
| 3-2006 | Mary M. Long, Thomas Tellefsen, J. David Lichtenthal, "Internet Integration into the Industrial Selling Process." |
| 4-2006 | William T. Ross, Jr., Diana C. Robertson, "Understanding and Managing Compound Relationships Between Firms." |
| 5-2006 | Tulikaa Bhatia, Karsten Hansen, Lakshman Krishnamurthi, "Modeling Key Drivers of Physician's Choice of Prescription Drugs: An Integrated View Incorporating Patient and Physician Heterogeneity." |
| 6-2006 | David C. Wallace, Jean L. Johnson, U.N. Umesh, "The Role of Channel Alignment Capabilities in Effective Multiple-Channel Distribution Systems." |
| 7-2006 | Rajdeep Grewal, Min Ding, John Liechty, "Evaluating New Product Portfolio Strategies." (Replaced by 02-2008) |
| 8-2006 | Gerrit H. Van Bruggen, Martin Spann, Gary L. Lilien, Bernd Skiera, "Institutional Forecasting: The Performance of Thin Virtual Stock Markets." |
| 9-2006 | Marc Wouters, James C. Anderson, James A. Narus, Finn Wynstra, "Accountability for Cost and Performance in Sourcing Decisions for New Product Development Projects." |
| 10-2006 | Andreas Eggert, Wolfgang Ulaga, Sabine Hollmann, "Linking Customer Share to Relationship Performance: The Customer's Perspective." |
| 11-2006 | P.V. (Sundar) Balakrishnan, Charles Patton, "Negotiation Agenda Strategies for Bargaining With Buying Teams." |
