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ISBM Working Papers 2004

This page can be accessed only by ISBM member firms who have previously assigned user names and passwords. It is the entry to a searchable data base of about 200 working papers. Full text of most papers is also available.

ISBM Working Papers 2004

Our online research database contains working papers supported by the ISBM. They are available as Adobe Acrobat documents. Best viewed with Acrobat Reader 5.05 or higher.


10-2004 Talai Osmonbekov and Daniel C. Bello, "e-Business Infusion in Manufacturer-Reseller Relationships: Impact on Channel Effectiveness."
9-2004 Raji Srinivasan, Gary L. Lilien and Arvind Rangaswamy, "The Emergence of Dominant Designs."
8-2004 Rajdeep Grewal, Gary L. Lilien and Girish Mallapragada, "Location, Location, Location: How Structural Embeddedness Affects Project Success in Open Source Systems."
7-2004 Stephan C. Henneberg and Stefanos Mouzas, "The Network Customer: A Holistic Approach to Value Management in Networks."
6-2004 Leonard J. Parsons, "Measuring Performance Using Stochastic Frontier Analysis: An Industrial Salesforce Illustration."
5-2004 Gerrit H. Van Bruggen, Manish Kacker and Chantal Nieuwlaat, "The Impact of Channel Function Performance on Buyer-Seller Relationships in Marketing Channels."
4-2004 Marc Wouters, James C. Anderson and Finn Wynstra, "The Adoption of Total Cost of Ownership for Sourcing Decisions—A Structural Equations Analysis."
3-2004 J. David Lichtenthal, Vivek Yadav and Naveen Donthu, "Outdoor Advertising for Business Markets."
2-2004 Thomas S. Gruca and Bruce R. Klemz, "Resource Development and Managerial Threat Assessment." Replaces 3-1999 .
1-2004 Arnaud De Bruyn and Gary E. Bolton, "Predicting the Role of Fairness in Bargaining: Out-of-Sample Estimates from a Social Utility Model with Quantal Response."

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