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ISBM Working Papers 1998

This page can be accessed only by ISBM member firms who have previously assigned user names and passwords. It is the entry to a searchable data base of about 200 working papers. Full text of most papers is also available.

ISBM Working Papers 1998

Our online research database contains working papers supported by the ISBM. They are available as Adobe Acrobat documents. Best viewed with Acrobat Reader 5.05 or higher.


23-1998 Timothy M. Smith and Paul M. Smith, "The Effectiveness of Trade Show Efforts on Distributors."
22-1998 Joël Le Bon and Dwight Merunka, "The Role Attitude in Competitive Intelligence Activities of Salespersons: Evidence and Consequences of the Mediating Effect."
21-1998 Erwin Danneels, Elko J. Kleinschmidt, and Robert G. Cooper, "Product Innovativeness From the Firm's Perspective: Its Dimensions and Their Impact on Project Selection and Performance." Replaced by 18-1999.
20-1998 Richard Vlosky, Rene'e Fontenot, and Lydia Blalock, "Extranets: Impacts on Business Practices and Relationships."
19-1998 Gary S. Lynn and Richard R. Reilly, "Metrics for Innovation: A Report Card Feedback System to Improve Speed to Market and Enhance Innovation Success."
18-1998 Wayne DeSarbo, Kamel Jedidi, and Indrajit Sinha, "An Empirical Investigation of the Structural Antecedents of Perceived Value in a Heterogeneous Population."
17-1998 Erwin Danneels, "A Competence-Based New Product Typology."
16-1998 Joel Le Bon and Dwight Merunka, "Measuring the Competitive Intelligence Attitude of Salespeople: Development and Replication of the C.I.A. Salesperson Scale."
15-1998 Bob Donath, "Innovation for Growth and Profit: 'Beyond 2000' Growth is 'in' for the millennium."
14-1998 Sang-Lin Han, "Antecedents of Buyer Commitment: An Empirical Study of Metal Industry."
13-1998 Joseph P. Cannon and Christian Homburg, "Buyer-Supplier Relationships and Customer Firm Costs."
12-1998 Eunsang Yoon and Braxton Hinchey, "An Exploratory Analysis of Interface Management and Innovation Project Performance."
11-1998 Abbie Griffin, "Drivers of New Product Development Success: Multivariate Results From PDMA'S Best Practices Research."
10-1998 Adam J. Fein and Sandy Jap, "Managing Consolidation in your Channel."
9-1998 Peter M. Noble and Thomas S. Gruca, "An Emprically-Validated Framework for Industrial Pricing"
8-1998 Anil C. Peter, "Customer Database Harvesting and its Relationship to Selling Performance."
7-1998 Christophe Van den Bulte and Gary Lilien, "Is Social Contagion All It's Cracked Up to Be in New Product Diffusion?: Medical Innovation Revisited."
6-1998 Gabi Helfert and Hans Georg Gemunden, "Relationship Marketing Team Design: A Powerful Predictor for Relationship Effectiveness."
5-1998 Suzan Burton, Simon Sheather, John Roberts , "A Methodology for Indentifying and Testing Response Functions in Marketing With an Application to Customer Satisfaction."
4-1998 EugeneSivadas and F. Robert Dwyer, "A Comparison of Organizational Factors Influencing New Product Success in Internal and Alliance Based Products." Replaces 24-1996.
3-1998 Adam J. Fein, Pembroke Consulting, "Understanding Evolutionary Processes In Non-Manufacturing Industries: Empirical Insights From The Shakeout In Pharmaceutical Wholesaling."
2-1998 Bob Donath, "Working Smarter, Not Harder-Three Keys to Marketing Effective: Marketing Engineering, Education and Development, Faster Execution."
1-1998 Piyush Kumar, Manohar U. Kalwani, and Maqbool Dada, "The Impact of Waiting Time Guarantees on Customers' Waiting Experiences."

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