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Multimedia Instruction

The concept of long-distance education is hardly a new one. However, cutting- edge technology has stimulated the design and development of distance education learning modules in multimedia formats. At the Center for Global Business Studies, we are harnessing these technologies to design an interactive MBA-level course on global business strategies.

This year the Center has completed its first CD-ROM entitled Global Strategic Management in the New Millennium. This CD features Mr. William Schreyer, Chairman Emeritus, Merrill Lynch & Co., Inc., and other CEOs of prominent global organizations and focuses on helping firms develop global strategies to compete in the new millennium. The Center is also in the process of developing two other CDs, one entitled, The Dubious Logic of Global Mega Mergers, which focuses on the market concentration in a variety of industries, and a second which focuses on convergence in the information technology industry.